This past Thursday night, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins posted on social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
While the network is hardly a impeccable news source, her words resonated for numerous observers. It remains one of the organizations where you can find grounded and largely trustworthy reporting – particularly during crises such as the one unfolding close to a New Hampshire storage facility.
A Precarious Position During a Corporate Battle
But CNN, now four and a half decades old, finds itself in a vulnerable position as two massive media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a high-risk game of business acquisition, rather than as a question of what serves the information-seeking public.
“This represents another instance of the fundamental flaws with origins in decades of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.
“It gets presented as a financial tale with influential figures as the central actors, but there is very little discussion of the societal benefit,” Pickard explained.
A Further Layer: Political Influence
This situation is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” foe.
Remember the shouts of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now asserts that the network requires new ownership. Many see this as a desire for ownership that will shield him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to prefer that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Future of Further Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a independent unit. That would be a welcome development to many at the network, but it’s not exactly a safe harbor. That arrangement could pave the way for CNN for yet another acquisition. There is no finish line.
According to Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Fundamental Challenge and a Path Forward
Regardless of the resolution in this situation, the underlying crisis endures.
“What we have now is a highly structure that undermines democracy, but we must resist learned helplessness,” Pickard noted. Government actions – originating in the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that doesn’t mean it will never happen.
Measures that bolster independent news organizations, aid local journalism, subsidize public media, and prohibit the consolidation of media power in too few hands are within reach – they are necessary for a healthy democracy.
When it comes to media ownership, size does not equal quality. And news organizations such as CNN cannot be tools in the newest merger game.